Ad sales software is a great way to improve the connection between your advertising and your target audience. It also helps you collect valuable data on your audience. Most of these programs include a client relationship management system, which helps you track past and potential contacts. This helps you create a consistent advertising strategy. It...

Ad sales software is designed to streamline the ad sales process. It allows advertising sales teams to respond to client requirements and RFPs faster. The program also handles discounts, surcharges, and other media-related issues. In addition, it automates the invoice process and updates ad server IOs. This helps ad sales teams to increase their...

A CRM for publishing helps you keep track of key information and make sure your content meets the needs of your readers. For instance, a CRM can help media outlets manage their relationships with sponsors, record touchpoints across all channels, and keep track of events, subscribers, and members. It can also help you convert website visitors into...